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youtube video production

 Social Media Video Packages

Everyone knows about YouTube. Aside from being one of the first places to facilitate online video it is now the largest video viewing platform on earth. 

This is all very exciting but it also means YouTube is a highly competitive space. Getting traction and eyes on a channel takes thought, skill and patience. It is not a short term win.

But when a business puts its audience first and creates content that inspires its viewers to return to the platform, it can yield impressive long term results.  

Unlike most other social platforms YouTube rewards watch time and long form content. Keeping people engaged for 15 minutes requires a different approach to your normal 2 minute social video.

Creating the ideas and carving out the production time to sustain this type of content is a challenge for most businesses. That’s why we’ve designed specific services to help with YouTube hungry entrepreneurs.

What’s included?

Creating video can be complicated. We’ve put together a simple packages that delivers regular video at a sustainable price point. If you want us to customise a package, just get in touch.

Strategy Session

We’ll arrange a monthly call or meeting with you to identify the type of content you need, the message and social media strategy.

Editing

We create your social media videos for you every month. Each video will revolve around a single topic and location. For topic suggestions see below.

Filming

We’ll film the content on location or at your premises. We’ll schedule one shoot every month so that your content is always fresh and relevant.

Training

 Our training can be in person or online, we have a range of additional resources to help you become an independent video producer.

Promo videos are great but they have two limitations. 

 

  • They use up most of your budget on one film, that only gives you one opportunity to appear in front of your audience.
  • They’re predominantly designed to sell and audiences tire of repeated sales messages.

Great social video needs to engage your audience by entertaining and educating them. It should cover a range of topics, focus around people and the passion that drives your business. It needs to tell stories and keep your audience coming back for more.

But most importantly it needs to be regular and consistent.

Here are some ideas for types of social video content across a range of sectors.

Hospitality & Food

  • Recipes
  • Menu Items
  • Staff Profiles
  • Customer Testimonials
  • Special Offers
  • Activities

Corporate

  • Knowledge Sharing
  • Staff Profiles
  • Business stories
  • Product or Service outlines
  • Team building events
  • USP’s

Retail

  • Product Reviews
  • Behind the scenes
  • Staff Profiles
  • In Store events
  • Special Offers
  • On location demos
  • Speak to customers at multiple points in their buying journey

  • Start conversations across multiple social channels

  • Create niche messages for target audiences

  • Use video to create momentum

  • Stay consistent with your brand and messaging.

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