Regular Video and Marketing Insights

 

Video Marketing ROI – 5 Ways to Repurpose Your Content

Video Marketing ROI – 5 Ways to Repurpose Your Content

In this article we're going to look at  how to improve your video marketing ROI by repurposing your content. If you have had professional video made for your business, or if you're thinking of creating one, you will likely be considering the return on your investment....

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45 Resources for Video Marketing

45 Resources for Video Marketing

Video content has become a central component to modern marketing with 87% of online marketers claiming to use video content as part of their strategy. You can see the appeal when 70% of users say they have shared a brand’s video with a friend, or on their...

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Youtube vs. Wistia vs. Vimeo

Youtube vs. Wistia vs. Vimeo

Youtube vs. Vimeo vs. Wistia Transcription: The goal of all video marketing should be to generate revenue. And one of the first steps on that is getting somebody on to your website. It's on your website, you've got the best chance of converting them from a cold...

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Three Common YouTube Mistakes

Three Common YouTube Mistakes

Three Common YouTube Mistakes Transcription: So as more and more people are using video content to market their businesses, then more and more people are using platforms like YouTube to publish that content, but there are a number of really common mistakes which I see...

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5 Killer Questions for a Testimonial

5 Killer Questions for a Testimonial

5 Killer Questions for a Great Testimonial Video Transcription: If you've got happy clients, then there can be nothing more valuable than a video testimonial. It's way more authentic and believable than something written in text. And if you get it right and ask the...

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How To Track Specific Views With Video

How To Track Specific Views With Video

One of the most important things about video is to be able to track the return on investment that you get from it, so it's all very well having a nice video but if you don't know who's watched it, what actions have driven off the back of that, then you're not really...

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