In this video I walk through a case study. We produced a video over the summer for a Camping and B&B business in Snowdonia. We made them a short promotional film but we also produced a guide to the local area the Mawdacch estuary near Barmouth and Dollgelau. The aim of the guide was to provide some value to the audience by offering them useful information. This a great example of video content marketing at work and the views on the video are 4 time greater than the promotional film we made and uploaded at the same time.
You can see the full film here