How To Repurpose Video Content

How To Repurpose Video Content

If you have had a professional video made for your business then you will understand the level of investment you have made. And undoubtedly you got a good return on this investment – but was it as good as it could have been? You should be repurposing your video in...
Youtube vs. Wistia vs. Vimeo

Youtube vs. Wistia vs. Vimeo

Youtube vs. Vimeo vs. Wistia Transcription: The goal of all video marketing should be to generate revenue. And one of the first steps on that is getting somebody on to your website. It’s on your website, you’ve got the best chance of converting them from a...
Three Common YouTube Mistakes

Three Common YouTube Mistakes

Three Common YouTube Mistakes Transcription: So as more and more people are using video content to market their businesses, then more and more people are using platforms like YouTube to publish that content, but there are a number of really common mistakes which I see...
How To Track Specific Views With Video

How To Track Specific Views With Video

One of the most important things about video is to be able to track the return on investment that you get from it, so it’s all very well having a nice video but if you don’t know who’s watched it, what actions have driven off the back of that, then...
GDPR  – What Facebook Says You Need to Do.

GDPR – What Facebook Says You Need to Do.

Data and privacy seem to have reared their heads in unison in the past months, mostly driven by the impending GDPR requirements and fuelled by press stories surrounding Facebook and the misuse of data by Cambridge Analytica. Whilst GDPR is a broad reaching policy that...
The Long Tail and What It Means

The Long Tail and What It Means

Welcome to BlinkBack Video Marketing. I thought today I’d talk to you a little bit about the long tail and why I think it’s a really interesting idea, and how it affects online markets. So the long tail basically was an idea that was developed by a guy...

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