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Research: The Key to Creative Success

Research: The Key to Creative Success

These days most businesses cannot survive without employing some of the creative talents of web designers, photographers, video production companies, musicians, et al. In this multi media, data streaming world you’ve got to put yourself out there to be heard above the...
B2B Video Content, Does it Work?

B2B Video Content, Does it Work?

B2B Video, Really? When you think of successful video content the most immediate examples that come to mind are often for B2C businesses. However there is a growing demand for video in the B2B marketplace and this upward trend is set to continue. B2B buyers are doing...
5 Hotels That Lead The Way With Video Content.

5 Hotels That Lead The Way With Video Content.

Hotel: Video. Video: hotels?  We’ve come a long way from dreary panning shots of bedrooms with flat voice overs. Forward thinking businesses in the leisure industry are engaging with their customers on a creative level and holding their interest by using...
What is the Future of Video for Businesses?

What is the Future of Video for Businesses?

The web is evolving and one of the key characteristics of its development is the removal of technical barriers from previously complicated tasks. Tools now exist that allow users to create their own graphics (Canva), or operate their own marketing department by...
Content Marketing For Campsites and Accommodation

Content Marketing For Campsites and Accommodation

In this video I walk through a case study. We produced a video over the summer for a Camping and B&B business in Snowdonia. We made them a short promotional film but we also produced a guide to the local area the Mawdacch estuary near Barmouth and Dollgelau. The...
You’re More Creative Than You Think You Are….

You’re More Creative Than You Think You Are….

I’ve heard a lot of business owners tell me that they’re not creative, they can’t work Photoshop or they have no idea how to design their business cards. But this is very narrow definition of creativity and if you look at the decisions you make every day as a business...

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